Youtube Channel Account Sign-Up | YouTube for Beginners: How to Start a Channel for Your Business

YouTube is the most popular video platform with more than two billion active users, so it should come as no surprise that video content accounts for over 82% of all online traffic. Video is an essential channel for marketers, but how can you maximize its potential for your business? YouTube’s ad platform gives you the tools to create compelling ads and reach the right audience, which translates into more leads and sales.

An essential guide to YouTube, covering everything you need to know about creating a channel and uploading your own videos.

How to Make a YouTube Channel

1. Sign in to your Google account (or register and sign in if you don’t have one).
2. Create a new YouTube channel using your Google account.
3. Navigate to the Customize Channel page.
4. Add Basic Info to your channel for discoverability.
5. Upload branding elements to your channel.
6. Customize your more advanced layout options.
7. Add videos and optimize them for search.

Can’t create a new channel?

If you’re seeing a “This action isn’t allowed” message when you try to create your channel, you may be using an outdated version of the YouTube app. Make sure that your device has at least one update installed and try again.

Here are your options to move forward:

1. Update the YouTube app on your device.
2. Create your YouTube channel using a browser on your computer

How to Create a YouTube Channel

YouTube is one of the biggest platforms to reach your audience online. Creating a well-managed YouTube channel with consistent content can help businesses grow better, but doing it right is just as important.

Here’s how to do it step-by-step.

1. Sign in to your Google account.

Create a YouTube account to subscribe to channels, upload videos, comment and more. Go to youtube.com and click “Sign In” in the upper right-hand corner. You will then be asked to create a username and password. When you’re finished, click “Continue as guest.” From there, you’ll be taken to a Google sign-in page.

1. If you have a Google account, you’ll be prompted to sign in.
2. If you have multiple Google accounts, be sure to select the one you want to be associated with the YouTube channel.
3. If you do not have a Google account, click “Create Account” and follow the prompts to register for one.

2. Create a new YouTube channel using your Google account.

Once you’ve set up a channel, click your user icon in the upper right-hand corner of the YouTube channel and click Creator Studio. Creator Studio is a dashboard that lets you manage your channel, upload content, and more.

This represents both your Google account and your YouTube account (as YouTube is owned by Google). You’ll see a drop-down menu, where you’ll want to click “Settings.”

From there, you’ll be taken to your account overview. Click “Create a new channel” under “Your channel.”

The first step to creating a YouTube Channel is to give it a name. Make sure it reflects the brand of your work and that you’re comfortable with it because it will be on display for everyone to see.

Once you’ve verified your account, you’ll be taken to the dashboard for your channel. Start customizing it by adding a banner to the top of your channel page.

3. Navigate to the Customize Channel page.

We’ll start with the fundamental details about your channel. From your channel dashboard, click “Customize channel.”

4. Add Basic Info to your channel for discoverability.

Start by clicking “Basic info.”

5. Upload branding elements to your channel.

In addition to the descriptive details you’ve added, there’s another element of customization for a new YouTube channel: The visuals.

6. Customize your more advanced layout options.

Click the “Layout” tab.

From here, you’ll be able to specify certain details about how you want your content presented on your channel’s page. You’ll have the option to designate a video spotlight and organize your channel page with featured sections.

7. Add videos and optimize them for search.

To upload your first video to YouTube, click the “Create” button in the top-right corner and follow the prompts.